Launching a skin care or cosmetics brand takes more than a good idea and a logo. You need a formula that works and stays stable, a manufacturer that can produce it consistently, packaging that suits the product, and paperwork that lets you sell it legally in your market. Eyal Kahiri has spent more than 30 years on the manufacturing side of the cosmetics industry and helps brands through each of these steps.
What we can help with
- Formulation. Developing a new formula to your brief, or adapting an existing base: textures, actives, fragrance or fragrance-free, claims you want to make, and a realistic cost per unit.
- Manufacturing. Production through partner factories in Israel and abroad, matched to the product type and volume. Dead Sea mineral, mud and salt products are a particular strength.
- Private label. Proven formulas that can be branded and launched faster, with adjustments where needed.
- Guidance from idea to launch. Planning the range, choosing packaging, sampling, stability and compatibility testing, and preparing for regulatory requirements in your target markets.
Who this is for
Brand founders, retailers, spas, clinics, distributors and established companies adding a new line. Minimum quantities depend on the product and the packaging, and production runs typically start from around 2,500 units per product.
How the process works
- Brief. You tell us about the product, the target customer, the market and your budget.
- Formula and samples. We develop or select a formula and send samples for your feedback, then refine.
- Testing. Stability and packaging compatibility testing, plus any safety assessment your market requires.
- Packaging and artwork. Choosing containers and closures that suit the formula, and checking that labels include the required information.
- Production. Manufacturing, filling and quality control, then delivery.
Regulation, in brief
Every market has its own rules, and planning for them early saves time and money.
- European Union and UK. Cosmetics need a designated Responsible Person, a product safety report and notification before they go on sale, under EU Regulation 1223/2009 and the UK equivalent.
- United States. The Modernization of Cosmetics Regulation Act (MoCRA) added facility registration, product listing and safety substantiation requirements. See the FDA’s MoCRA overview.
- Claims. A cosmetic can moisturize, cleanse or improve how skin looks. Claims to treat or cure a condition can turn a product into a drug in many markets, so wording matters.
Tell us about your project
Share a few details below and Eyal will get back to you. The more you can tell us about the product, quantities and target market, the more useful the first reply will be.