Naturally Blog — What is Distribution
What is Distribution? A distribution channel refers to the chain of individuals and/or organization that get involved in the entire process of getting a product or service from the producer or manufacturer to the ultimate consumer or buyer. These channels are also popularly known as marketing channels or marketing distribution channels. In reference to this, the individuals and organizations involved. A distributor would therefore be defined as an intermediary entity between the producer of a product and another entity in the supply chain and could be a wholesaler, retailer among others.he distribution process are known as intermediaries. The distribution channels...
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